Welcome to [[COMPANY_NAME]]. We're committed to delivering high-impact marketing strategies while ensuring our business relationships are governed by clear, fair, and legally sound agreements.
1. Services & Engagements
Our team provides digital performance marketing tactics specifically tailored to your business goals. How do we ensure success? Through data-driven advertising strategies and constant optimization. Each project is subject to a specific Statement of Work (SOW) which outlines the scope, timeline, and deliverables. We don't believe in vague promises; everything is documented.
2. Payment Terms & Retainers
Standard business terms for UK digital agencies apply. Invoices are issued monthly in advance for retainer-based services. You'll find our 30-day payment term consistent with industry standards. Late payments may result in the suspension of active social media campaigns to protect operational stability.
3. Intellectual Property Rights
Who owns the creative? Upon full payment of all fees, the rights to ad creatives developed specifically for your campaigns are transferred to you. However, [[COMPANY_NAME]] retains ownership of its proprietary data-averaging tools and internal optimization algorithms. We've spent 8 years perfecting these methods, and they remain our trade secrets.
4. Liability & Performance
While we strive for maximum ROI, performance marketing involves market variables outside our direct control. Why is transparency vital here? Because we want you to understand that while we optimize for conversion, we doesn't guarantee specific financial outcomes. Our liability is capped at the total fees paid over the preceding six-month period.
Last Updated: October 2023. Our team reviews these terms regularly to stay compliant with UK digital advertising regulations.